Idea posted: April 2015
Institutions: City University of Hong Kong University of Toronto Rotman School of Management Kellogg School of Management
An investigation into the problems of the 1973 Ford Pinto, a car susceptible to catastrophic explosions when rear-ended, revealed that Ford’s engineers had calculated that the company could save $11…
READ MORE PIN TO MY IDEAS Idea #504Idea posted: March 2015
Institutions: Claremont Graduate University Drucker School of Management
With the dominant, almost overwhelming impact that social media has on just about any function of a business, it’s easy to forget that social media is barely a decade old.…
READ MORE PIN TO MY IDEAS Idea #503Idea posted: March 2015
Institutions: University of Southern California Marshall School of Business University of Toronto Rotman School of Management
Companies marketing a new innovation or a new technology are rarely interested in older consumers, and for good reason. Past research shows that older consumers are much less likely to…
READ MORE PIN TO MY IDEAS Idea #502Idea posted: March 2015
Institutions: Chinese University of Hong Kong Kellogg School of Management
Personnel policies are often considered in the context of the individual — policies related to hiring, promoting, and firing individuals, for example. However, personnel policies must operate within the context…
READ MORE PIN TO MY IDEAS Idea #501Idea posted: March 2015
Institutions: ESMT European School of Management and Technology Tongji University
Shanghai Zhenhua Heavy Industries (ZPMC), a company that specialized in the large-scale cranes used to load containers onto ships, burst on the heavy machinery landscape in 1992. At that time,…
READ MORE PIN TO MY IDEAS Idea #495Idea posted: March 2015
Institutions: Boston College Carroll School of Management EDHEC Business School ESDES School of Business and Management
There is no doubt that social media has improved both internal and external corporate communication, especially for multinational companies. Social media has, for example, enabled corporations to increase opportunities for…
READ MORE PIN TO MY IDEAS Idea #500Idea posted: March 2015
Institutions: Duke University
Most leaders possess typical leadership qualities such as the ability to inspire and persuade, a grand vision, and a controlled fearlessness when taking risks. There is, however, a darker side…
READ MORE PIN TO MY IDEAS Idea #499Idea posted: March 2015
Institutions: Pennsylvania State University Smeal College of Business Cornell University Harvard Business School
Why don’t many employees say something when they see something wrong in the workplace, or when they are unfairly attacked by their boss? Why do they sit silent in meetings…
READ MORE PIN TO MY IDEAS Idea #498Idea posted: March 2015
Institutions: University of St. Gallen
Public sector organizations are multirational organizations. They do not fall under a single rationality archetype — for example, they are not uniquely political organizations or economic organizations or legal organizations,…
READ MORE PIN TO MY IDEAS Idea #497