Idea posted: July 2019

Institutions: Duke University Fuqua School of Business   

Growth is a top imperative for marketers, according to the latest CMO biannual survey conducted by Duke’s Fuqua School of Business in collaboration with Deloitte LLP and the American Marketing…

Idea posted: February 2013

Institutions: Simon Fraser University   

Decision-making is perhaps the essence of management, and much attention continues to be focused on how to do it better. In this Idea we consider whether managers are making the…

Idea posted: January 2014

Institutions: Henley Business School   

It is often assumed that customers are the best judges of whether or not they have a problem, but that is not always the case, especially when it comes to…

Idea posted: November 2014

Institutions: University of Washington Michael G. Foster School of Business    University of Arizona Eller College of Management    University of North Carolina Kenan-Flagler Business School   

Most people think of themselves as moral and ethical. And yet, major fraud and unethical behaviour is widespread. A team of researchers from the University of North Carolina, University of…

Idea posted: February 2013

Institutions: Henley Business School    Zhejiang University School of Management   

In traditional Chinese Confucian culture, an emphasis is placed on the development, maintenance, and exploitation of social networks, which depend on reciprocity, integrity, and the highest individual ethical standards. In…

Idea posted: June 2013

Institutions: Bentley University    York University Schulich School of Business   

In April 2010, an explosion on an oil rig connected to BP in the Gulf of Mexico threatened the fate of the company forever. The disaster resulted in the death…

Idea posted: September 2013

Institutions: University of California Berkeley Haas School of Business    University of California, Riverside   

The concept of negotiation as a ‘battle of the sexes’ is not new; in fact, in the 1990s, MBA students on a negotiation course were asked who they thought had…

Idea posted: January 2013

Institutions: Cranfield University School of Management   

Change is frequently experienced as a risky transition in today’s organizations. The impact of the failure of a change initiative can be high; as such, managers and leaders have to…

Idea posted: May 2013

Institutions: NUS Business School   

In a survey by Staples, Inc. in 2010, three out of four respondents admitted to ‘office-chair envy’ - that is, coveting a co-worker’s office chair. It may sound laughable, but…