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Ideas - Ideas for Leaders

Search Results for Subject 'psychology':

122 result(s) found
Health Warnings Can Boost Sales: Regulators Beware

Idea posted: November 2013

Institutions: Tel Aviv University    New York University Stern School of Business    INSEAD   

Marketing messages promising powerful benefits such as enhanced social status in return for smoking a particular brand of cigarettes or sexual potency after taking a ‘cure’ for erectile dysfunction are…

  READ MORE   PIN TO MY IDEAS Idea #253
In the Eye of the Beholder-When Eye Contact Fails to Persuade

Idea posted: October 2013

Institutions: University of British Columbia    Harvard Kennedy School    University of Freiburg   

There is a lot of cultural lore about the power of eye contact as an influencing tool. Business leaders, salespeople and many others have long been urged and trained to…

  READ MORE   PIN TO MY IDEAS Idea #248
Managing Stress by Building Resilience

Idea posted: October 2013

Institutions: Center for Creative Leadership (CCL®)   

There is no such thing as a stressful job or a stressful boss; in fact, all stress comes down to something called ‘rumination’ — the mental process of thinking over…

  READ MORE   PIN TO MY IDEAS Idea #242
Coaches, Mentors and the Risk of – Rescuer Syndrome’

Idea posted: October 2013

Institutions: INSEAD   

As ambitious executives seek guidance, and senior executives realise the importance of helping the people who work in their organizations reach their full potential, the practice of leadership coaching and…

  READ MORE   PIN TO MY IDEAS Idea #240
Identity Crises: Occupational Hazards for Female Leaders?

Idea posted: October 2013

Institutions: INSEAD    ESMT European School of Management and Technology   

Female leaders often experience ‘identity conflict’, the sense that their identities as women and their professional identities diverge or are incompatible. The problem can be explained by gender stereotypes. Characteristics and…

  READ MORE   PIN TO MY IDEAS Idea #239
Group Coaching: The ‘X-Factor’ Explained

Idea posted: October 2013

Institutions: INSEAD   

Group coaching is known to help break down barriers to communication, build trust and solve specific and practical problems in organizations. An interpersonal learning process, it can create the impetus…

  READ MORE   PIN TO MY IDEAS Idea #234
Beating Bias through Mindfulness Meditation

Idea posted: October 2013

Institutions: INSEAD    The Wharton School of the University of Pennsylvania   

Sunk cost bias has been blamed for everything from disastrous military campaigns to over-budget public works and is widely acknowledged as a serious obstacle to effective decision-making. Defined as the…

  READ MORE   PIN TO MY IDEAS Idea #225
Ethical Lapses in Negotiations – A Male Tendency

Idea posted: September 2013

Institutions: University of California Berkeley Haas School of Business    University of California, Riverside   

The concept of negotiation as a ‘battle of the sexes’ is not new; in fact, in the 1990s, MBA students on a negotiation course were asked who they thought had…

  READ MORE   PIN TO MY IDEAS Idea #210
The Power of Colour in Marketing

Idea posted: September 2013

Institutions: University of California Berkeley Haas School of Business   

Colour has been found to affect cognition, moods and feelings, all of which in turn can influence consumer decision-making. According to the US-based Color Marketing Group, it can increase brand…

  READ MORE   PIN TO MY IDEAS Idea #201

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