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Online Customers Reviews: Loyalty and Deception

Idea posted: April 2014

Institutions: Kellogg School of Management    MIT Sloan School of Management   

Authors:

Many Internet retailers give customers the opportunity to review their products on their site, and some Internet companies even specialize in reviews only (e.g. Yelp and TripAdvisor). Given, as research…

  READ MORE   PIN TO MY IDEAS Idea #356
Great Innovation! But What’s it for? Marketers Beware

Idea posted: April 2014

Institutions: Ivey Business School at Western University    University of British Columbia    University of Colorado Boulder Leeds School of Business   

Authors:

In a classic episode from the old American TV show The Odd Couple, the main character Felix replaces all of the traditional furniture in his apartment with new furniture featuring…

  READ MORE   PIN TO MY IDEAS Idea #355
Navigating the Global Online Contract Labour Market

Idea posted: April 2014

Institutions: University of Toronto Rotman School of Management    New York University Stern School of Business   

Authors:

When looking for contract employees for a project, employers now have direct access to workers from across the world thanks to digital labour contract platforms such as Elance, Freelancer, Guru…

  READ MORE   PIN TO MY IDEAS Idea #354
How Seeing Things Employees-Way Builds Performance

Idea posted: April 2014

Institutions: London Business School   

Authors:

If you could eavesdrop on your employees’ conversations, what do you think they would be saying about you? Or if you look back over your own career, considering the good…

  READ MORE   PIN TO MY IDEAS Idea #353
How Valuable is Integrity for Mid- and Top-Level Executives?

Idea posted: April 2014

Institutions: Center for Creative Leadership (CCL®)    Pennsylvania State University    Korea University    Elon University    Davidson College   

Authors:

Integrity — defined as the ability to act with honesty and strong moral principles — is often considered a crucial character strength for top executives. But what about middle-level executives?…

  READ MORE   PIN TO MY IDEAS Idea #352
The Overlooked Longevity of Experiential Goods

Idea posted: April 2014

Institutions: New York University Stern School of Business   

Authors:

More and more people are feeling financially constrained. In the U.S., half of American families recently surveyed considered themselves ‘financially fragile’. Financial constraint does not refer to income level, but…

  READ MORE   PIN TO MY IDEAS Idea #351
How Conducting Appraisals Well Builds Ethical Behaviour

Idea posted: April 2014

Institutions: Rotterdam School of Management, Erasmus University    Amsterdam Business School   

Authors:

Treat people with respect and you encourage the kinds of behaviours that create value for shareholders and stakeholders. The high-profile scandals that have engulfed both the private and public sectors…

  READ MORE   PIN TO MY IDEAS Idea #350
Generalist CEOs Not Specialists Spur Innovation

Idea posted: April 2014

Institutions: Arizona State University    Nova School of Business and Economics    University of Virginia Darden Business School   

Authors:

Generalist CEOs are CEOs who have worked in different organizational areas, for a number of different firms, in different industries, or even in a conglomerate firm. Former IBM CEO and…

  READ MORE   PIN TO MY IDEAS Idea #349
Reallocating Resources to Realize Strategic Goals

Idea posted: March 2014

Institutions: McKinsey United Kingdom    University of California Berkeley Haas School of Business    The University of Sydney Business School   

Authors:

Companies that regularly evaluate the performance of business units, acquire and divest assets, and adjust resource allocations based on each division’s relative market opportunities have a significant edge over those…

  READ MORE   PIN TO MY IDEAS Idea #342

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