Idea posted: November 2013

Institutions: University of Amsterdam    Tuck School of Business    University of Groningen   

This is the age of multichannels. Companies today are selling their wares through the Internet, catalogues and bricks-and-mortar stores. Not all channels, however, are cost-effective, especially given the low-cost opportunities…

Idea posted: November 2013

Institutions: IÉSEG School of Management    Columbia Business School   

While traditional advertising still commands the lion’s share of the marketing budget, companies continue to look for alternative communication platforms to enhance their brands, including event marketing. How effective is…

Idea posted: November 2013

Institutions: University of Illinois College of Business    INSEAD   

Many research studies provide evidence of the impact of culture on leadership. For example, the Global Leadership and Organizational Behaviour Effectiveness study or GLOBE, one of the most extensive comparative…

Idea posted: October 2013

Institutions: University of Chicago Booth School of Business    University of North Carolina Kenan-Flagler Business School   

What happens when a business has more orders that it can fill? While the situation may seem to be a happy one, resolving the dilemma effectively is key to maintaining…

Idea posted: October 2013

Institutions: University of British Columbia    Harvard Kennedy School    University of Freiburg   

There is a lot of cultural lore about the power of eye contact as an influencing tool. Business leaders, salespeople and many others have long been urged and trained to…

Idea posted: October 2013

Institutions: IMD   

In the quest to achieve global efficiency, often companies find themselves faced with a dilemma: how can they manage the various processes needed to run a global organization, yet keep…

Idea posted: October 2013

Institutions: INSEAD    Hong Kong University of Science and Technology   

It is important to draw a distinction between over-confidence and over-optimism in business. The former can be seen as a pejorative term, linked to arrogance and hubris, and the latter…

Idea posted: October 2013

Institutions: Center for Creative Leadership (CCL®)   

Latin America has been enjoying stable growth in recent years. In January 2013, the BBC reported that the region’s economic growth had outstripped that of Europe for the past eight…

Idea posted: October 2013

Institutions: IE Business School    Rouen Business School   

International assignments are generally viewed as a positive thing to do, something to aspire to, and given today’s more globalised world, this kind of experience should hasten your progress up…