Idea posted: December 2013
Institutions: New York University Stern School of Business
Companies are making and selling socially responsible products, hoping to benefit from the social conscious of their customers. Previous research on what customers are willing to pay for social responsibility…
READ MORE PIN TO MY IDEAS Idea #269Idea posted: December 2013
Institutions: The Wharton School of the University of Pennsylvania Harvard Business School
In 2013 Benner and Tushman’s research was awarded the impressive accolade of ‘Paper of the Decade’ by the American Academy of Management Review. For this reason alone it merits revisiting, but…
READ MORE PIN TO MY IDEAS Idea #268Idea posted: December 2013
Institutions: London Business School University of California, Riverside
Intuitively, one might assume that people who have ‘done good things’ and received recognition for their ethical stance would feel encouraged to continue in the same vein. But this research…
READ MORE PIN TO MY IDEAS Idea #273Idea posted: December 2013
Institutions: University of California, Berkeley Harvard University
Research dating as far back as the early 20th century has shown that the first argument presented to humans on even complex topics has greater persuasive appeal and is more…
READ MORE PIN TO MY IDEAS Idea #267Idea posted: November 2013
Institutions: Singapore Management University Leuphana University Lueneburg NUS Business School
The complexity and competitiveness of today’s business environment means knowledge of how creativity can be stimulated within organizations has become critical for effective managerial practice. Previous research has confirmed that…
READ MORE PIN TO MY IDEAS Idea #266Idea posted: November 2013
Institutions: Tuck School of Business University of Colorado Boulder Leeds School of Business Cheung Kong Graduate School of Business University of Pittsburgh Joseph M. Katz Graduate School of Business
There are two basic types of loyalty programs: frequency rewards, through which customers earn points or credits to be redeemed (a free hotel room after so many stays); and customer…
READ MORE PIN TO MY IDEAS Idea #265Idea posted: November 2013
Institutions: University of Pretoria Gordon Institute of Business Science
Music transforms experience … from the humdrum, the everyday, into something else … Music is used in theater, it is used in movies, it is used to ratify revolutions…
READ MORE PIN TO MY IDEAS Idea #264Idea posted: November 2013
Institutions: Maastricht School of Management United Nation University - Maastricht Economic and Social Research Institute on Innovation and Technology (UNU MERIT) Tilburg University
A growing body of literature demonstrates the positive impact of regional clusters and networks on innovation. Including links to government agencies and research institutes as well as to similar companies…
READ MORE PIN TO MY IDEAS Idea #263Idea posted: November 2013
Institutions: Fordham University Graduate School of Business George Washington University School of Business University of Virginia Darden Business School
The declining level of trust in businesses and corporations, from both customers and employees, is well documented. As companies seek to maintain or rebuild the trust of their stakeholders, they…
READ MORE PIN TO MY IDEAS Idea #262