Idea posted: August 2015

Institutions: Ivey Business School at Western University   

Companies struggle with two apparently contradictory goals. They want their brands to be central in their category — in other words, the brand of record, similar to the position held…

Idea posted: May 2015

Institutions: Neoma Business School    University of Alberta - Alberta School of Business   

Many organizations must deal with multiple ‘logics’ that come with different and often conflicting or competing rules of the game. For example, organizations in the medical field must balance the…

Idea posted: April 2015

Institutions: ESMT European School of Management and Technology    Karlsruhe Institute of Technology   

Research has shown that downsizing will often have a direct negative impact on customer satisfaction, and this negative impact results in a decline in business performance. This causal chain seems…

Idea posted: March 2015

Institutions: ESMT European School of Management and Technology    Tongji University   

Shanghai Zhenhua Heavy Industries (ZPMC), a company that specialized in the large-scale cranes used to load containers onto ships, burst on the heavy machinery landscape in 1992. At that time,…

Idea posted: October 2014

Institutions: Stanford Graduate School of Business    National Investor Relations Institute (NIRI)   

Companies want shareholders who share their long-term investment horizon, according to a survey of 138 North American investor relations professionals. More than 90% of the companies surveyed describe their ideal…

Idea posted: October 2014

Institutions: Kellogg School of Management   

Traditionally, industry-leading companies used to be large conglomerates that gained their dominant competitive advantage through an accumulation of assets and positions, which gave them unbeatable economies of scale. Thanks to…

Idea posted: October 2014

Institutions: University of St. Gallen   

It is not easy to motivate subsidiaries of multinational companies to create competence that can be useful to other subsidiaries, and for good reason. Developing competence, including know-how and technological…

Idea posted: September 2014

Institutions: Cranfield University School of Management   

Professionals in an organization — technical experts in a service organization, for example — will acquire best practices, solutions, resources, ideas and other knowledge as they develop responses to the…

Idea posted: August 2014

Institutions: University of St. Gallen   

Traditional closed business models still dominate in today’s business world, but more and more companies are looking at the opportunities created through open collaboration and exchange with business model partners.…