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Ideas - Ideas for Leaders
Does Your Organization Need a Chief External Officer?

Idea posted: April 2014

Institutions: Villanova University School of Business    Open University Business School    Cranfield University School of Management    Warwick University Business School   

Major social and political events around the world can often have rippling and lasting effects on businesses. Take the tragic fires and accidents in factories in India and Bangladesh during…

  READ MORE   PIN TO MY IDEAS Idea #362
Investors – Strategies for Wealth Creation

Idea posted: April 2014

Institutions: IESE Business School    University of St. Gallen    École polytechnique fédérale de Lausanne (EPFL)    Salus Partners   

According to an article published in IESE Insight, the conventional approach of investing in stocks and bonds may help to preserve capital, but is not suitable for wealth creation; investment…

  READ MORE   PIN TO MY IDEAS Idea #361
Ambiguous Ads: Hidden Messages, Hidden Risks?

Idea posted: April 2014

Institutions: Rotterdam School of Management, Erasmus University    EDHEC Business School   

Social change has made advertising that appeals to a broader range of consumers more important and desirable. A company’s ‘diversity and inclusion’ agenda does not, however, always transfer easily to…

  READ MORE   PIN TO MY IDEAS Idea #360
Mortality: The Ultimate Motivator

Idea posted: April 2014

Institutions: INSEAD   

Fear of death is a core part of the human condition. It’s been associated with everything from the enduring appeal of religion and spiritual beliefs to the desire to reproduce…

  READ MORE   PIN TO MY IDEAS Idea #365
IT Leadership: Shifting Mindsets to Add Value

Idea posted: April 2014

Institutions: IMD    ESMT European School of Management and Technology   

In many organizations, IT is managed via a Chief Information Officer (CIO), who is given a budget and mandate and simply left to ‘get on with it!’ This may be…

  READ MORE   PIN TO MY IDEAS Idea #359
Six Steps to Using Executive Power Wisely

Idea posted: April 2014

Institutions: IESE Business School   

There are countless reasons why CEO and senior executive turnover takes place; external factors such as economic volatility, disruptive technology, and industry shakeups can all play a part. But according…

  READ MORE   PIN TO MY IDEAS Idea #358
Managing Cross-industry Innovation

Idea posted: April 2014

Institutions: Rotterdam School of Management, Erasmus University    University G.d Annunzio   

How do you combine previously unconnected technologies in an entirely new product ‘architecture’? This is a particularly important question when the development project involves collaboration with other industries and companies…

  READ MORE   PIN TO MY IDEAS Idea #357
Online Customers Reviews: Loyalty and Deception

Idea posted: April 2014

Institutions: Kellogg School of Management    MIT Sloan School of Management   

Many Internet retailers give customers the opportunity to review their products on their site, and some Internet companies even specialize in reviews only (e.g. Yelp and TripAdvisor). Given, as research…

  READ MORE   PIN TO MY IDEAS Idea #356
Great Innovation! But What’s it for? Marketers Beware

Idea posted: April 2014

Institutions: Ivey Business School at Western University    University of British Columbia    University of Colorado Boulder Leeds School of Business   

In a classic episode from the old American TV show The Odd Couple, the main character Felix replaces all of the traditional furniture in his apartment with new furniture featuring…

  READ MORE   PIN TO MY IDEAS Idea #355

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