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Ideas - Ideas for Leaders
Business Templates that Succeed in ‘Bottom of the Pyramid’ Environments

Idea posted: June 2017

Institutions: Aalto University School of Business    ESADE   

More than a billion people live in poverty around the world, earning less than $2 a day. A billion people may be a huge market in terms of numbers but…

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High Social Class Helps Men Get Jobs, But Not Women

Idea posted: June 2017

Institutions: Kellogg School of Management    University of Toronto Rotman School of Management   

With social inequality in the U.S. only getting worse and with intergenerational mobility lower than in many other advanced economies, it is clear that individuals in the higher socioeconomic levels…

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Integrating Social Identities Spurs Creativity and Innovation

Idea posted: June 2017

Institutions: University of Michigan Ross School of Business   

Research has shown that creativity and innovation come from combining seemingly unrelated or irrelevant knowledge. You can create the context for combining unrelated knowledge by bringing together people with diverse…

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Melancholic Masks (wikimedia commons)
Melancholic Masks (wikimedia commons)
Reading Group Emotions Is Key to Transformational Leadership

Idea posted: June 2017

Institutions: University of Michigan Ross School of Business    Vanderbilt University Owen Graduate School of Management   

Being aware and attending to the emotions of others is recognized as one of the key skills of today’s transformational leaders — leaders who inspire and engage their people. However,…

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How a Happy Face Sticker Improves Perception of the Customer Service Experience

Idea posted: May 2017

Institutions: University of the Fraser Valley    University of Toronto Rotman School of Management   

Research has shown that our thoughts and emotions can be subconsciously activated or ‘primed’ by an external stimulus. In three experiments, two researchers reveal that a simple supraliminal prime —…

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Why Flat Information Structures Enable Creative Thinking

Idea posted: May 2017

Institutions: University of Toronto Rotman School of Management   

Creativity occurs when pieces of information are put together in novel and useful ways. ‘Information’ here is used broadly, and includes objects, symbols and facts. This broad concept of information…

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Sustainable Manufacturing Part 2: Five Pathways

Idea posted: May 2017

Institutions: University of York The York Management School    Cranfield University School of Management   

In 2015, Coca-Cola Enterprises Great Britain and Cranfield University collaborated to launch a project on ‘Sustainable Manufacturing for the Future.’ The first phase of the project was a roundtable discussion…

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Sustainable Manufacturing Part 1: People, Technology and Collaboration

Idea posted: May 2017

Institutions: University of York The York Management School    Cranfield University School of Management   

Corporate social responsibility (CSR) represented a first step in recognizing that business had a societal role to play that extended beyond simply making a profit. Today, the thinking has evolved…

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What ‘First Impression’ Data Reveals About Customers

Idea posted: May 2017

Institutions: Columbia Business School   

Acquiring customer data at the point of purchase, including from first-time customers, is not new. However, much of that data for first-time customers often focuses on where the customers came…

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