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Search Results for Subject 'competitive strategy':

59 result(s) found
Existing Customers and Home Markets Drive Growth

Idea posted: July 2019

Institutions: Duke University Fuqua School of Business   

Growth is a top imperative for marketers, according to the latest CMO biannual survey conducted by Duke’s Fuqua School of Business in collaboration with Deloitte LLP and the American Marketing…

  READ MORE   PIN TO MY IDEAS Idea #741
Fast-Slow Strategy-Making in Adaptive Organizations

Idea posted: March 2019

Institutions: Copenhagen Business School   

As described by Copenhagen Business School professors Torben Juul Andersen and Carina Antonia Hallin, companies in today’s turbulent environment must react quickly to continuous changes and events in their marketplace…

  READ MORE   PIN TO MY IDEAS Idea #731
Less Competitive Pressure Leads to Less Innovation

Idea posted: December 2018

Institutions: École polytechnique fédérale de Lausanne (EPFL)    University of Colorado Boulder Leeds School of Business   

How does competitive pressure impact innovation? To answer this question, two researchers, Kenneth Younge of the E?cole polytechnique fe?de?rale de Lausanne (EPFL) and Tony Tong of the University of Colorado…

  READ MORE   PIN TO MY IDEAS Idea #723
How to Fight Off an Upstart with a New Business Model

Idea posted: October 2018

Institutions: Cornell University S.C. Johnson College of Business    City University London Cass Business School   

The appearance of a new competitor with a new business model can disrupt an industry and knock down a once dominant incumbent. A classic example of this type of disruptive…

  READ MORE   PIN TO MY IDEAS Idea #716
Re-Entering a Foreign Market: Part 2 – Speed

Idea posted: June 2018

Institutions: Henley Business School    Warwick University Business School    Leeds University Business School   

Many multi-national enterprises (MNEs) will re-enter a foreign market that they had previously decided to leave. A new study, based on an analysis of more than 1,000 foreign market re-entry…

  READ MORE   PIN TO MY IDEAS Idea #707
Re-Entering a Foreign Market: Part 1 – Operation Mode

Idea posted: June 2018

Institutions: Henley Business School    Warwick University Business School    Leeds University Business School   

In 2009, French retailer Carrefour exited the Algerian market after finding its joint venture with a local partner to be unprofitable. Six years later, Carrefour re-entered the market with a…

  READ MORE   PIN TO MY IDEAS Idea #706
Industry Disruption: Sequence and Timing of Responses Are the Key to Survival

Idea posted: March 2018

Institutions: University of Cambridge Judge Business School    University of Illinois at Urbana-Champaign Gies College of Business   

In 1980, the U.S. freight railroad industry was deregulated. Railroad companies now had the freedom to abandon unprofitable lines and acquire new ones. They were also no longer banned from…

  READ MORE   PIN TO MY IDEAS Idea #698
How to Make and Keep Customers Grateful

Idea posted: January 2018

Institutions: Queensland University of Technology Business School   

Many companies develop their relationship marketing strategies based on the assumption that their customers are unerringly cold and calculating, and driven by one question: what kind of a financial deal…

  READ MORE   PIN TO MY IDEAS Idea #688
Extravert CEOs and Strategic M&A Decisions

Idea posted: January 2018

Institutions: University of Waterloo    Rotterdam School of Management, Erasmus University    University of San Diego   

What influence does a CEO’s personality have on the major strategic decisions of his or her firm? To answer this question, a team of researchers studied the impact of a…

  READ MORE   PIN TO MY IDEAS Idea #686

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