Search Ideas by Author
Search Results for Author 'Anderson, Eric T.':
1 result(s) found
Online Customers Reviews: Loyalty and Deception
Idea posted: April 2014
Institutions: Kellogg School of Management MIT Sloan School of Management
Authors:
Many Internet retailers give customers the opportunity to review their products on their site, and some Internet companies even specialize in reviews only (e.g. Yelp and TripAdvisor). Given, as research…
READ MORE PIN TO MY IDEAS Idea #356
Browse By Subject
Leadership & Change
Innovation & Entrepreneurship
CSR & Governance
Learning & Behaviour
Operations
Strategy
Marketing
Loading...