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Search Results for Author 'Peppard, Joe':

4 result(s) found
CIOs: Coach and Communicate with C-suite for Digital Innovation

Idea posted: January 2016

Institutions: ESMT European School of Management and Technology   

Authors:

The digital age creates a wide range of new opportunities for innovation. Examples include new marketing outlets through social media; ‘big data’ information on customers and the market; mobile devices…

  READ MORE   PIN TO MY IDEAS Idea #573
Five Things a New CIO Must Do to Operate as a Business Leader

Idea posted: October 2014

Institutions: ESMT European School of Management and Technology   

Authors:

The increasing sophistication of communication technologies and channels, data analytics, market intelligence, and virtual working in organizations has dramatically increased the strategic importance of information. At the same time, digital…

  READ MORE   PIN TO MY IDEAS Idea #454
Big Data = Big Opportunities: If the CEO Takes the Lead

Idea posted: July 2013

Institutions: EMC    Cranfield University School of Management   

Authors:

By digitizing many business processes, organizations have begun to automate operations and how they interact with customers and suppliers. As a consequence, more and more aspects of our working lives…

  READ MORE   PIN TO MY IDEAS Idea #175
Failed CRM Initiatives and How to Avoid Them

Idea posted: June 2013

Institutions: Cranfield University School of Management   

Authors:

Despite being well-managed and well-resourced, a large number of companies have failed to see adequate return on CRM investments. This is a definite concern as many invested heavily prior to…

  READ MORE   PIN TO MY IDEAS Idea #099

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