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Search Results for Author 'Godley, Andrew':

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Eureka! How to Get that Great Idea to Market

Idea posted: January 2014

Institutions: Henley Business School   

Authors:

It is often assumed that customers are the best judges of whether or not they have a problem, but that is not always the case, especially when it comes to…

  READ MORE   PIN TO MY IDEAS Idea #286

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