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Search Results for Author 'Glaister, Keith':
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Re-Entering a Foreign Market: Part 2 – Speed
Idea posted: June 2018
Institutions: Henley Business School Warwick University Business School Leeds University Business School
Authors:
Many multi-national enterprises (MNEs) will re-enter a foreign market that they had previously decided to leave. A new study, based on an analysis of more than 1,000 foreign market re-entry…
READ MORE PIN TO MY IDEAS Idea #707
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