Advertising Bolsters Firm Value after Shareholder Complaints

Idea posted: April 2020

Institutions: Goethe University Frankfurt    University of Adelaide Business School    Hanken School of Economics    Maastricht University   

Authors:

Shareholders can submit complaints to publicly-traded companies on a broad range of topics, including poor financial performance, poor governance, dissatisfaction with the firm strategy, or a controversial change in leadership,…

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