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Search Results for Author 'Pieterse, Anne Nederveen':
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Crisis Communication: Emphasize the Positive
Idea posted: May 2017
Institutions: Rotterdam School of Management, Erasmus University Durham University
Authors:
Some people are motivated by growth goals — goals that reflect aspirations and ambitions. In psychological terms, these people are promotion-oriented. In contrast, prevention-oriented people are motivated by goals that…
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