Search Engine Ranking: Consumer Behaviour and Revenue

Idea posted: January 2014

Institutions: New York University Stern School of Business    Carnegie Mellon University   

Authors:

Researchers from New York University’s Stern School of Business and Carnegie Mellon University studied the effects of product rankings in three areas: the direct impact of rankings on consumer behaviour…

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Crowdfunding: How a Slow Process Helps in the Long Run

Idea posted: November 2013

Institutions: Temple University Fox School of Business and Management    University of Minnesota Carlson School of Management    New York University Stern School of Business   

Authors:

Crowdfunding is becoming an increasingly popular way to raise funding for a new venture or a new cause. Because it is relatively new, academic research on how crowdfunding works, and…

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