The Surprising Benefit of Long Queues for Customers and Business

Idea posted: October 2014

Institutions: Frankfurt School of Finance & Management    Pennsylvania State University Smeal College of Business    University of Chicago Booth School of Business   

Authors:

For most consumers, waiting in a long queue is a frustrating experience. There is nothing to be gained from standing in a slow line at the grocery store or waiting…

  READ MORE   PIN TO MY IDEAS Idea #446