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Corporate Social Responsibility Archives - Ideas for Leaders

To Inspire Recycling, Describe the Product to Come

Governments, companies and consumers all generally agree on the importance of recycling for environmental reasons. The challenge is turning awareness into action. Governments and non-governmental organizations are taking steps to encourage consumer recycling through public service announcements and public policy, while companies are attempting to make more of their products from recyclable materials. Consumers, however, […]

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How CSR Can Lead to Lucrative Government Contracts

According to the World Trade Organization, the products and services purchased by the government account for 15-20% of developing countries’ GDP. Putting aside the relative handful of defence contractors with their multi-billion contracts, how can companies break into the B2G sector? The surprising answer from one academic researcher is a firm’s corporate social responsibility activities. […]

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Stakeholder Pressure Leads to Significant Environmental Strategy Adoption

GHG-intensive firms in the energy and industrial sectors are the source of the greenhouse gas (GHG) emissions recognized as the major cause of climate change. Not surprisingly, these firms are under pressure, notably from stakeholders and regulatory agencies, to reduce GHG emissions. Does this pressure have an impact on the environmental-friendly efforts and strategies of […]

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Doing Good’ Does Not Always Improve the Bottom Line

In their research, Afshin Mehrpouya of HEC Paris and Imran Chowdhury of Pace University explore the mechanisms, and importantly the assumptions behind the mechanisms, involved in transforming social responsibility (CSR) into financial performance (CFP). A closer look at those assumptions reveals why socially responsible behaviour is not always reflected in better financial results. They first […]

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CSR Benefits to Society from Private Companies Are Greater than from Public Companies

‘Greenwashing’ is a new term that describes the actions of companies whose corporate social responsibility (CSR) activities prove to be more window-dressing than action. Two Michigan Ross professors, Jun Li and Di (Andrew) Wu used a set of databases as proxies to answer a complex and important question: Does corporate social responsibility really benefit society? […]

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