Description
Author: Edward Brown
ISBN: 978-1-915529-36-7 (paperback)
Published November, 2024 by Ideas for Leaders Publishing
120 pages;
Standard Price: $19.99
Description:
The Gulf Region offers a fascinating and opportunity-filled business environment for all. Its increasing openness to foreign investment combined with a desire to develop domestic business is hugely attractive for business people from around the globe.
But perhaps more than in many regions around the globe, the traditions, culture and values of the Gulf Arabs are cloaked in mystery for the unwary outsider first coming into contact with it. The confusion and anxiety that can follow for the unprepared can disrupt business.
Edward Brown has lived and worked in the Gulf Region for over a decade first as an officer in the British Army and then as a business advisor and more recently as CEO of an Arab-owned business. This has given him a deep understanding of the challenges and hurdles business executives from Europe and North America are likely to encounter as they work to make a success of their opportunities in the Region.
This concise and very readable guide provides deep knowledge of the area, a lot of context and advice delivered in the author’s
engaging and personal style.
Advance Praise for Rice Solutions
Sir Sherard Cowper-Coles KCMG LVO, Former British Ambassador to Israel, Saudi Arabia and Afghanistan:
This beautifully written book is a must-read for anyone wanting to do business in the Arabian Gulf. Full of insights and anecdotes drawn from Edward Brown’s deep knowledge of, and affection for the region, it entertains as well as enlightens.
I warmly commend it.
Lt Gen Sir Simon Mayall KBE CB, Former Defence Senior Advisor Middle East:
I really enjoyed it. It is very usefully and accessibly written for the lay traveller to the Gulf.
Mutlaq H. Al-Morished, Former CEO TASNEE (National Industrialisation Company KSA):
It’s excellent, logical and practical. I found it very insightful of the local GCC culture in general and business in specific. Highly recommended for any expat coming to this part of the world for a visit but more importantly for business persons who will work or do business here in GCC.
Trevor Mostyn, Islam and Democracy Lecturer. Oxford University, Department of Continuing Studies:
Managing projects in the Arabian Gulf demands cultural understanding, sensitivity and a practical vision. As a former British Army Officer, Edward Brown offers his guidance in this readable and down to earth book. Quoting sources from the Sufi poet Rumi to TE Lawrence, he writes with the authority of a veteran. His useful lessons and tables make the guide a valuable aide memoire for executives working in the Region.
