Clicky

Public Policy Issues Archives - Page 2 of 2 - Ideas for Leaders

Healthy Bottom Lines – Food Marketing and Obesity Prevention

A review of consumer research (based mainly in North America) and of literature from marketing and related social science disciplines confirms that marketing affects food consumption in ways beyond advertising. Pricing is one of the strongest influences. One econometric study, for example, found that a 10 per cent increase in prices at fast-food and full-service […]

Read More… from Healthy Bottom Lines – Food Marketing and Obesity Prevention

Social Influences on Decision-Making: Neuroscience Insights

In making decisions, people are susceptible to the influence of those in their ‘in-group’, who commonly include others of the same age, sex, ethnicity or religion, as well as friends, family members, colleagues and classmates. This is a long-observed and commonly acknowledged phenomenon, often explained in terms of evolutionary biology. (By conforming to the common […]

Read More… from Social Influences on Decision-Making: Neuroscience Insights