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Psychology Archives - Page 5 of 12 - Ideas for Leaders

Mindful Meditation Helps Reduce Racial and Age Bias

Even the most well-intentioned people can be swayed by almost subconscious, automatic biases against certain categories of people — what scientists call “implicit out-group bias.” These biases emerge from engrained negative and positive associations that lurk in our minds. A team of researchers from Central Michigan University explored whether mindfulness meditation could help reduce our […]

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Why the Best Strategic Thinkers Are Both Rational and Emotional

Michael Porter gave us a process for strategy development. It was a very cognitive process (i.e., using conscious mental activities such as thinking, understanding, learning, remembering) that followed prescribed steps: gather the right data, avoid biases, and choose activities that differentiate the firm from competitors.  There is one problem with the cognitive development of strategy: […]

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Designing Experiential Services So Customers Remember the Best Parts

How can companies that sell experiential products and services design an experience that leaves customers with highly satisfactory memories — and the desire to return? A team of researchers from UCLA’s Anderson School of Management developed a mathematical model for optimal customer experiences based on two variables: sequence and duration. In manipulating the sequence and duration […]

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How Supervisors and Co-Workers Stop Anxiety from Hurting Performance

Workplace anxiety and stress causes work performance to suffer. Previous research shows that performance suffers because of what academics call ‘cognitive interference’: when employees are stressed, they cannot focus on their tasks and think as clearly as they need to. In this previous research, cognitive interference focuses on tasks that require a high-intensity effort over […]

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Reusable Grocery Bags: How Green Customers Help the Environment-and Your Business

When people do good things, they reward themselves. This is the conclusion of a number of previous studies into the psychology of doing good deeds. Two researchers from Harvard Business School and Duke University’s Fuqua School of Business explored through their own series of studies the business implications of this previous psychological research. The researchers […]

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Does Character Add to the Success of Transformational Leadership?

Research has shown the positive impact on transformational leadership on organizational outcomes. Other research has focused on character traits of effective and/or ethical leaders. A new study from Harvard University Kennedy School of Government and Clemson University explores the combination of both character and transformational leadership on organizational outcomes. The research centred on two issues. […]

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Neurobiological Clues to Advertising Effectiveness

The AIDA model of advertising identifies Attention, Interest, Desire and Action as key to the effectiveness of an advert. In order to measure the physiology behind advertising effectiveness, a research team used experiments involving public service announcements (PSAs) and focused specifically on the attention and action components of the model. PSAs are good foundations for […]

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Psychology-based Training Incentives Motivates Workers

While large corporations may have the bandwidth to organize mandatory, sustained in-house training programs, smaller companies must depend on outside organizations and the government to provide training. The challenge with such programs is that employees will only actively participate if they are self-motivated to do so. How can companies create or enable such self-motivation? According […]

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