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Leadership Archives - Page 20 of 24 - Ideas for Leaders

New Priorities for Marketing Leaders

This research sought to learn more about the strategic, functional and tactical priorities of marketers for the future. What they found was a rapidly changing focus in marketing strategies, and a sharp divergence between British and continental European firms. The survey results indicate three top marketing priorities for companies in 2013: Taking advantage of the opportunities […]

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Ethics and Conflict Resolution in Chinese Firms

In traditional Chinese Confucian culture, an emphasis is placed on the development, maintenance, and exploitation of social networks, which depend on reciprocity, integrity, and the highest individual ethical standards. In China, inter-firm relationships (such as supplier/buyer relationships) cannot be well understood without recognition of this. The research here suggests that ethical leadership not only affects […]

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