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Bader, Martin Archives - Ideas for Leaders

IP Management Strategies for Profiting from Business Model Innovation

A company’s business model is the ultimate measure by which it is judged, as it expresses the underlying logic of its business. Most importantly, it explains how it creates and captures value—something The Economist describes as a company’s raison d'être. So how do you ensure something so important remains secure from competition? One way is […]

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